Short Term Cert: Facebook Digital Marketing
Facebook Digital Marketing Certificate
Today, over 50 percent of all marketing dollars are spent on digital marketing and these skills are required in over 20 percent of new job postings across 30 different occupations. These skills are increasingly a job booster in many fields outside of marketing.
This certificate developed in partnership with Facebook prepares you for a career in Digital Marketing with foundational knowledge and applied digital skills:
Digital Marketing Curriculum | ||
---|---|---|
Prefix | Course | Credits |
BTM 220 | Social Media Marketing | 5 |
BTM 221 | Digital Branding & Advertising | 5 |
BTM 222 | Digital Marketing Foundations | 5 |
BTM 223 | Email Marketing | 5 |
BTM 224 | Marketing Analytics & Performance Optimization | 5 |
Total | 25 |
How to Get Started
The Digital Marketing certificate is available to all students, but classes should be taken in a series. Enroll now.
Course Planning
In these courses, you will also build a portfolio of work, demonstrating the development and implementation of a strategic marketing plan, along with an in-depth analysis of an actual social media and email marketing campaign.